brand protection

How to Register a Trademark in Tanzania (BRELA Guide)

If you are wondering how to register a trademark in Tanzania, protecting your brand doesn’t have to feel like navigating a legal maze. When you strip away the heavy legalese, it’s a direct, online process managed by BRELA (the Business Registrations and Licensing Agency) under the Trade and Service Marks…

Trademark Squatters in East Africa: Preventing Bad-Faith Marks

Defeating Trademark Squatters in East Africa: How Global Firms Can Prevent and Reverse Bad Faith Registrations By Adv. Wyclif Mandele, Managing Partner at GERPAT Solutions As multinational brands focus their expansion strategies on East Africa’s rapidly growing consumer markets, they face a sophisticated and highly organized threat: trademark squatting. Local…

How to Register a Trademark in Zanzibar (BPRA Complete Guide)

Introduction Trademark registration in Zanzibar is legally required for full brand protection in the jurisdiction, as trademarks registered in Mainland Tanzania under BRELA have no legal effect in Zanzibar. Zanzibar operates an independent intellectual property system governed by the Zanzibar Industrial Property Act No. 4 of 2008 and administered by…